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Healthcare Center Builds a Communication Center of Excellence

June 4, 2026

bswift Engagement Solutions partnered with a 9,000+ employee healthcare research and treatment center to assess its fragmented communication landscape and build an internal Communication Center of Excellence, reducing email overload and establishing clearer channel ownership.

The work began with a communication audit and a collaborative working session to understand what was working, where duplication existed, and what needed to change. Together, the teams defined clearer structure, ownership, and standards.

What you’ll learn:

  • The communication audit identified what was working, duplicative, or needed to change
  • A five-hour collaborative working session defined the team’s purpose
  • The channel ecosystem was refined to cut email overload
  • Leader enablement strengthened town halls and executive updates

Download the Case Study